Emily Jones is the founder and creative director of Valley Flowers, a faith-based lifestyle brand built on the belief that God brings beauty out of every season — even the hardest ones.

The vision for Valley Flowers was born during a quiet season of refinement and hardship — a time when God was teaching Emily to trust Him in the stillness. It was in those low, unseen places that He revealed that flowers still grow in the valley. What began as a personal reminder of hope became a calling to create something that would encourage others through the same truth: God meets us where we are and brings life, purpose, and beauty even in the midst of difficulty.

With a background in creativity and design, Emily built Valley Flowers on three core values — faith, integrity, and excellence. Every piece is prayerfully created with attention to detail, combining luxury quality with spiritual meaning. Her goal is to show that fashion can be both beautiful and purposeful — that it can carry truth, inspire confidence, and point people back to God.

Beyond design, Emily is passionate about doing things the right way. Through every decision, she strives to keep Valley Flowers aligned with God’s will — reflecting His character in both the process and the product.

When she’s not designing or growing the brand, Emily enjoys spending quiet time with the Lord, being with her family, and finding inspiration in everyday moments of creation. She sees Valley Flowers not just as a business, but as a testimony of God’s faithfulness — a reminder that He can use even our hardest seasons to bring forth something beautiful.

“She is clothed with strength and dignity, and she laughs without fear of the future.” — Proverbs 31:25
“Those who sow in tears will reap with songs of joy.” — Psalm 126:5